Alongside Yahoo’s (NSDQ: YHOO) quarterly report (see coverage at paidContent.org), the company has announced an ‘extension and expansion’ of its strategic alliance with AT&T, which has been a source of…

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Yahoo (NSDQ: YHOO) has appointed Matt White has its first head of mobile advertising, filling a role created to handle Yahoo’s increasing mobile inventory reports NMA. Previously Yahoo had its…

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Yahoo (NSDQ: YHOO) and T-Mobile have struck a deal in which the search firm will provide display advertising on the network operator’s internet service Web ‘n’ walk in the UK.…

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Yahoo (NSDQ: YHOO) made some significant announcements about new mobile services Monday at CES, saying it was opening up its mobile offerings to third-party widgets. Yahoo’s VP of global mobile…

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Yahoo (NSDQ: YHOO) mobile Chief Marco Boerries has confirmed that it will make versions of its mobile services to run on phone platforms including Google’s (NSDQ: GOOG) Android (when it…

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Yahoo has turned its Go mobile application into a widget platform, the company’s VP of Connected Life, Marco Boerries, announced today at CES. The Yahoo Go application has been revamped,…

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Yahoo (NSDQ: YHOO) is launching its own mobile development platform. Not exactly a direct competitor to Google-backed Android though, but as this FT story says it focuses on a narrower…

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Yahoo (NSDQ: YHOO) plans to launch its Panama online ad platform for mobile devices in the first quarter of 2008, reports NMA (subscription required). Yahoo says it will allow advertisers…

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Yahoo (NSDQ: YHOO) has announced its biggest carrier deal to date: America Movil, which has 143 million mobile subscribers. The deal will see oneSearch as the default mobile search engine…

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To a large extent 2007 has been dominated by the moves of big web brands into mobile. In fact, if I was under pressure to point to the strongest effect…

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In the battle to control mobile advertising, operators are being painted as control freaks. Bloomberg reports that web search companies Google, (NSDQ: GOOG) Microsoft (NSDQ: MSFT) and Yahoo (NSDQ: YHOO)…

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Despite a number of false dawns of the start of the mass usage of the mobile internet Yahoo reckons that 2007 is the year it started for real. “Within 10…

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Yahoo (NSDQ: YHOO) mobile chief Marco Boerries has no plans on changing his strategy in light of Google’s Android move, and is racing to lock down phone distribution deals. “The…

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On the heels of news that Yahoo (NSDQ: YHOO) is planning to extend its mobile operations across Asia, some news from Japan. The Internet portal is launching a mobile version…

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Yahoo (NSDQ: YHOO) president Susan Decker has promised “a number of announcements in the months ahead, even days and weeks” concerning a series of partnerships with mobile carriers in Asia…

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Yahoo (NSDQ: YHOO) has added both Yahoo Answers and Wikipedia to Yahoo oneSearch, adding community-based information to its service. The Wikipedia page is broken into digestible bits for the mobile…

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Telefonica (NYSE: TEF) has struck a deal with Yahoo (NSDQ: YHOO) that will install the search site’s oneSearch mobile web search as the search engine of choice on the telco’s…

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ComScore has released a report into the web surfing habits of people in Japan. It claims that in June almost as many people used a mobile device to access the…

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-- The phone-as-fashion-accessory takes another step down the catwalk: Yahoo is partnering with ELLE Magazine to provide coverage of the fall fashion weeks in New York, Paris and Milan (the…

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Yahoo is updating its e-mail client, and among other things is the ability to send free text messages to a mobile phone number from within Yahoo Mail. This service will…

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Update: This was reported by WSJ a months ago buried inside a Google-focused story. Yahoo (NASDAQ: YHOO) has bought Munich-based mobile marketing firm Actionality earlier this month, Mobile Entertainment reports.…

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Japan’s Softbank Mobile has added a social networking category to the top level menu of its Yahoo mobile portal. Rather than launch rely on its own social network it has…

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It’s official: Yahoo will today take the wraps off a new version of its downloadable Yahoo Go made-for-mobile app, which has been in test mode in the U.S. since January.…

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Yahoo has sought to reassure carriers that it isn’t trying to cut them out of the revenue loop with its mobile content services at the CommunicAsia Summit. “Yahoo wants to…

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Essentially Yahoo Go, the mobile suite of apps from Yahoo, drops is beta tag with this. Also, it is launching beta versions of the suite in 13 other countries. Those…

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