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Mobile Content Bits: MobiTV-ABC Mobile; 3 Sweden Ads; EMI; Gawker Media Goes Mobile

By Dianne See Morrison - Wed 01 Oct 2008 10:59 AM PST

-- MobiTV gets ABC content: MobiTV has struck a deal with Disney-ABC Television group to distribute ABC Mobile, a channel which includes full-length episodes ABC series, Desperate Housewives, Grey’s Anatomy, Samantha Who? and Ugly Betty, among others. ABC Mobile also features additional content from ABC Daytime, ABC Family and ABC News. Full episodes on ABC Mobile will be available to MobiTV subscribers on AT&T (NYSE: T) Wireless and Sprint (NYSE: S) the day after their broadcast airing. Release.

-- 3 Sweden chooses JumpTap: Mobile operator 3 Sweden has chosen JumpTap, the white label mobile search and advertising company, to be its exclusive third party provider of mobile advertising on Planet 3, the carrier’s portal. It will also provide services for ad sales and campaign management. Release.

-- EMI selling ringtones and full tracks via Mobile Messenger: EMI may not have a deal with Nokia (NYSE: NOK) yet for its Comes With Music service (although they could come on board at launch any day now), but its digital music catalog will be available as ringtones and full tracks thanks to a new arrangement with Mobile Messenger. The company has content distribution agreements in the U.S., U.K., Canada, Australia, New Zealand and South Africa. Release.

-- Gawker taps Quattro for mobile effort and ads: Gawker Media is adding a suite of mobile WAP site, including five made specifically for the iPhone, through a new deal that makes Quattro Wireless the company’s exclusive wireless advertising and publishing partner. Gawker Media will soon launch three mobile sites for Gawker, Kotaku and Deadspin. Release.

Posted in: Companies, Disney, Music Labels, EMI, Operators, Countries, Australia/NZ, Canada, Europe, UK, Entertainment, Mobile Music, Mobile Adv & Mktg



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