New Zealand-based mobile marketing agency The Hyperfactory has sold a “substantial” stake in itself to a syndicate of investors, led by the two founder of 42Belo (NYSE: BLC)w, a local Vodka company. Others include Rich Frank, former president of Paramount Studios and current Chairman of The Firm Entertainment, and Paul Frank, current Head of Television, The Firm Entertainment, US. With this, the company has restructured, but Derek and Geoffrey Handley, the brothers who formed Hyperfactory in 2000, would control it. It has offices in New York, Auckland, Los Angeles, Shanghai, Hong Kong and India, and has worked with brands such as Toyota, Motorola (NYSE: MOT), Vodafone (NYSE: VOD) and Coke. Release here.