-- The latest branded phone to be announced is a Beyonce-branded version of the UpStage music phone on Sprint..."The B’Phone, as it is called, features gold-and-burgundy colors designed by Beyonce, a Beyonce-themed startup screen, and the ability to download exclusive Beyonce photos, videos and a childhood song she recorded when she was 10” reports Billboard. Sprint (NYSE: S) is also launching the Rumor from LG, which is pitched as a social networking device “based on various text messaging and IM functions"… I hope there’s more than that to justify the “social networking device” tag.

-- Island Def Jam Music Group, a unit of Universal Music Group, is launching a streaming mobile radio service that will stream a variety of urban music and on-demand videos in the music genres that Def Jam focuses on. The station, IDJ Radio, will also play music from other labels. The service will initially be available on one carrier which will be named soon, with IDJ planning to add more carriers in the future. The service is run in partnership with mSpot, and was apparently two years in development.

-- Refresh Mobile, the company behind Mobizines, has launched a new effort dubbed Mippin. It aggregates the web via RSS feeds and creates mobile pages from those—which is a good way to bypass the data-heavy parts of the page. Mippin lets people rate and share the content with other people by e-mail, SMS and Twitter, and also has some basic customization features to set up quick access to things like weather and horoscopes. The service is free for users and publishers, and Refresh Mobile claims that “thousands” of publishers have already signed up, including MocoNews and PaidContent, Engadget, TechCrunch, GQ, Maxim, Glamour and BBC News.

-- Internet programs designed to encourage people to quit smoking are ramping up their mobile efforts: “Immediacy is one of the most critical parts of the program,” said Jodi Kopke, media director at Colorado’s State Tobacco Education and Prevention Partnership (STEPP). “For someone to say they smoke at 7 a.m., 12 p.m. and 3 p.m. and then to get a message right as they are about to get up and light up, that is so powerful” reports Reuters.