mocoNews.net - Unhealthily Obsessed with Mobile Content

Current Story

Round Up: Mobile Underground Tickets; SimCity; Se Liga

By James Quintana Pearce - Mon 26 Nov 2007 05:09 PM PST

-- The London Underground will reportedly start trials substituting mobile phones for its contactless payment Oyster Card. The trials will involve Nokia, (NYSE: NOK) O2 and Transport for London and will use NFC technology. (ZDNet UK). There seems to be more to this, with the Mobile Weblog noting that Nokia is teaming up with Barclaycard OnePulse for this, and as well as transportation it will include mobile transactions in about 1,000 shops.

-- EA Mobile will release SimCity Societies for mobile phones this month, starting in Europe and moving on to North America. The game sounds pretty detailed, with 50 buildings available and people getting to unlock new buildings that can help advance or regress their society, plus the natural disasters that typify Sim City. (release)

-- A couple of small Brazilian operators will launch mobile advertising after signing a deal with Celltick for a service called Se Liga. The operators, Telemig Celular (3.6 million users) and Amazonia Celular (1.3 million users), will use Se Liga to promote content, mobile services and brands on the idle screen, letting people click through to the content.

Posted in: Countries, Europe, UK, Latin America, Entertainment, Mobile Gaming, Mobile Adv & Mktg, Technologies, Payments


Related Research from Alacrastore.com

0 Responses:
  • There are currently no comments for this article.

    Why don't you make one?

Post Your Comment

Mobile Options

» Mobile App
» Mobile/WAP Site

Send a News Tip

About

mocoNews.net is a news site covering the business of mobile content.

Rafat Ali
Publisher & Co-Editor

Staci D. Kramer
Co-Editor

Tricia Duryee
Principal Correspondent

Matt Kapko
Senior Entertainment Reporter

Dianne See Morrison
Contributing Writer

James Quintana Pearce
Contributing Writer

Robert Andrews
U.K. Editor

EconCeleb Conference - The Economics of Celebrity. July 23 at the Roosevelt Hotel in Hollywood

Featured Report - 2008 Social Media Deals Report

front page of report

The economics of social media continue to heat up, with ever more buzz created in new and growing market categories. This report examines the categories, number and size of investment and acquisitions into social media and the resulting value created from 2007 through 2008. Order your report today to analyze deals made by Yahoo, Disney, Google, AOL, CBS, Hearst, Microsoft and many more.

Learn more or purchase now.

New Media/Interactive Job Listings

Post Job
More Jobs

Generous Supporters