Endemol’s Mobile TV Push
By Rafat Ali - Sun 22 May 2005 05:06 PM PST
Endemol, the production company behind Big Brother, has embarked on a strategy to develop a range of standalone mobile video formats.It has tasked its digital agency Victoria Real to work on a range of standalone video applications as a separate business strand to the mobile video content Endemol is creating around its existing TV formats.
The video applications will be targeted at outlets such as operators, media companies and portals.
Posted in: Countries, Europe, Entertainment, Mobile Video
